Presented by: Kenji Kojima (Fuglen Tokyo)
Organized by: NCCJ
Time: Thursday, May 28., 2020 (17:00 - 17:45)
Place: Zoom – A link will be sent to registered participants.
Participation fee: Free of charge (NCCJ Members Only)
Language: English
About the Concept
What is Tie-in, Tie Off?
• A monthly benkyokai held the last Thursday of every month
• A short presentation, sometimes in Japanese, followed by Q&A and discussion (everything lasting around 1 hour)
• NCCJ Members Only
In the second edition of Tie-in, Tie Off we invite all our members to an informal gathering – this time in a webinar format. We will start off with a presentation, followed by a chance for Q&A and a discussion.
About the Event
As a Norwegian café chain with shops in Tomigaya, Asakusa and Kawasaki, Fuglen Tokyo was quickly forced to adapt and change their business model in response to the pandemic. In a time where customers no longer could enjoy their coffee inside the premisses, Fuglen Tokyo managed to refocus their efforts and create new business opportunities when many were struggling and are still struggling to retain their customers.
Director of Japan and member of the NCCJ Board of Directors, Kenji Kojima, will explain how Fuglen Tokyo first felt the impact of COVID-19, what countermeasures they implemented in response, what lessons they have learned, what they will implement long term and how they managed to keep the coffee warm in times of crisis.
So bring your favourite drink to your computer and join us for an educating, social information-sharing session in the second edition of Tie-in, Tie Off!
About the Speaker
Kenji Kojima, Director of Japan Operations is a seasoned Coffee Roaster and buyer. He started working with the Fuglen Oslo Team in 2010 and later at Fuglen Tokyo in 2012. Every year he travels to Ethiopia, Colombia, Honduras, Brazil, Kenya, El Salvador to meet farmers, inspect the environment of the coffee production and tasting 30 to over 100 cups of coffee to find the most optimal beans for purchase.
He states: «As Head Manager I believe that productivity is most important virtue and this is something I attempt to instill in all my employees. I believe this mindset is not yet that wide-spread in Japan, but it’s a valuable lesson I have learned from Norway.»
Kenji Kojima, Director of Japan for Fuglen
For questions and inquiries, please contact Simen Aasen (General Manager, NCCJ) on simen.aasen@nccj.or.jp.