About the Concept
What is Tie-in, Tie Off?
• A monthly benkyokai, usually held on the last Thursday or Wednesday of every month.
• A short presentation, sometimes in Japanese, followed by Q&A and discussion (everything lasting around 1 hour).
• NCCJ Members Only.
About the Event
What Can Stokke Japan Do Now and Aspire to in the Future as a Baby Brand to Support New Families?
Of 17 goals and 169 targets of Sustainable Development Goals defined by the United Nations, Early Childhood Development (ECD) and sustainable material/production are concrete ways Stokke can contribute. Stokke, with its iconic Tripp Trapp marking its 50th anniversary, strives to offer its accumulated knowledge and unwavering vision of supporting new families. What are the ways we are communicating with consumers regarding ECD? Where are we on a long journey to be producing with sustainability as a base value?
Program:
Office Tour
Why Daikanyama? What is Stokke Home?
Presentation:
Introduction of Stokke.
50th anniversary of Tripp Trapp.
What Stokke can provide for Early Childhood development.
Sustainable product development on the horizon.
Workshop: building TT.
What are design elements that are timeless?
Q&A.
Raffle with prizes from Stokke Japan.
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About Tie-in, Tie Off 2022
Due to the corona pandemic restrictions, the event series Tie-in, Tie Off has been held almost exclusively online since its inception. With the ending of the quasi-state of emergency in Tokyo, we are very excited to invite you to the third edition of the Tie-in, Tie Off in 2022.
We want to include both learning and networking this year in Tie-in, Tie Off this year: The concept will be visiting the offices of different NCCJ companies for a short presentation, various activities and discussions. For participants who wish to have a chat with fellow NCCJ members, the sessions will be followed by networking at nearby restaurants.
The third edition of the year is hosted by Stokke Japan, inviting us to their new offices in Daikanyama.
For questions and inquiries, please contact Simen Aasen (General Manager, NCCJ) on simen.aasen@nccj.or.jp.